What makes you excited to get an email? For most business professionals, the honest answer is probably – nothing. Being excited about an email feels almost foreign. Wait, I’ve got it. A canceled meeting. Those are always nice. But beyond that, emails often feel like a necessary evil. For introverts or busy people, email is […]
Read More
This blog was created by Eric Hersey, with limited assistance by AI (mainly because the CAN-SPAM Act was a bit confusing). Anyone else still have control of their high school or college email address? It likely ends in @yahoo, @hotmail, and maybe even @aol.com. If you’re like me, you still have it, but it sits […]
Read More
This blog was created and written by a human. Typos might have been fixed by AI, but there’s no guarantee. There was nothing quite so frustrating as getting a call from one of our clients asking about “a report” that a local media ran that said their website wasn’t optimized for SEO. No – that’s […]
Read More
For anyone wondering, this was 100% written by a human. ChatGPT only gets involved to help with some grammar – and usually told “don’t touch anything else”. One of the earliest SEO tasks (right or wrong) was to get a client to blog. That’s right, whether it was an attorney, plumber, or accountant, we wanted […]
Read More
This post was written in Microsoft Word over the course of an afternoon, not in ChatGPT. Yes, this was done by a human – with just a little assistance by AI to cleanup some grammar. Is keyword tracking really necessary these days? Google has said that 15% of daily searches are entirely new queries. Every […]
Read More
This post was written as if the year was 2010 – by a human. AI was only used for proofreading. As good as search engines are at giving you personalized information, there is one thing that they absolutely suck at – giving you good SEO advice. Sure, they can give you a good local SEO […]
Read More
This post was written the old-fashioned way – by a human. No AI was used to generate this content. It’s more important now than ever to actually understand what search engine optimization is… or, as the cool kids call it, SEO. Yes, we are living in a moment in time where everyone is caught up […]
Read More
“Operator!!!” You’ve all done it. We’ve screamed into the telephone. Please, for the love of God, get me a real person. I mean, we’ve already been forced to pick up the phone and call. Isn’t that painful enough?! Now we have to fight with the robot assistant. Do you want me to type in my […]
Read More
Maximize. If you’ve been on vacation with me, you’ve heard me say “We need to maximize our time, people!” (Insert the kids’ eye-roll – haha!) This doesn’t mean over-scheduling… don’t get the two confused. I don’t over-schedule vacations on purpose, but I do like to maximize the fun! No time is wasted. I strategically plan […]
Read More
Most brands try to sound friendly online. Some pull it off. Others sound like a clunky AI chatbot that got hit with a thesaurus. Instead of listing every big brand with a marketing budget, we pulled together the social media accounts we actually talk about. These are the voices that stood out during our latest […]
Read More